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Certification Program
   

 

WCU Online Certification Programs

The WCU Online Certification Programs offers two tracks of education; one based on Business Building tracks and the other based on university style Core Competencies . Choose the program that fits your needs the best.

The lessons offered are interchangeable within each program which means with the help of a WCU Career Counselor you can customize your own certification program. The only certification program that is not interchangeable is the WCU Decorator certification because this certification serves as an introduction into the industry, and therefore the lessons here are required.

Business Building Tracks:


WCU Decorator

Sales Level: Up to $100,000. 
This certification program is for those just entering the field. The lessons are beginner and offer a well rounded introduction to the world of window coverings.  
Upon completion of this course, the student will have the skills and knowledge of the basics needed of running a window covering business. There are 11 Professional Study Units in the WCU Decorator program. 
Tuition: $649. To register for this program, click here.


Professional Study Units:
  Marketing  
  B-201 Creating Awareness
 
  B-202 The Networker
 
     
  Sales  
  B-401 Sales & Negotiating 
 
  B-402 How to Price 
 
  B-403 How to Measure
 
     
  Management  
  B-301 Ordering & Tracking
 
 
  Products  
  B-508 Fabricated Products  
  B-509 Workroom Products  
     
  Design  
  B-601 Blinds & Shades Ideas
 
  B-602 Drapery Ideas
 
     
  Elective  
  Any Professional Study Unit  
     
  WCU Career Builder  
  Sales Level: $100,000 to $250,000. 
This certification program is for those with a personal business where the owner handles most of the functions of the business. The lessons in this certification program are for those that want to take the next step for building a window covering business. There are 13 Professional Study Units in the WCU Career Builder program. 
Tuition: $799. To register for this program, click here.

Professional Study Units:
Marketing

B-203 Networking & Referral Building
B-204 WOMM (word of mouth marketing)

Sales 
B-404 First Contact 
B-405 First Visit
B-406 Home Tour

Management 
B-302 Workroom Anxieties
B-303 Competitive Analysis
B-304 Benchmarking & Goals  

Products 
B-502 Shutter Savvy
B-503 Fabric Basics

Design 
B-604 Drapery Design Fundamentals  
B-605 Drapery Hardware Design

Elective 
Any Professional Study Unit
   
  WCU Business Builder
  Sales Level: $250,000 to $500,000. 
This certification program is for those with an advanced personal business where the owner may have an administrative assistant. The lessons in this certification are for those that want to advance their knowledge in order to achieve significant growth in their window covering business. There are 13 Professional Study Units in the WCU Business Builder program. 
Tuition: $799. To register for this program, click here.

Professional Study Units:

Marketing

B-205 Marketing Systems
B-206 Advertising and the Budget

Sales 
B-407 Developing a Sales System 
B-408 Romancing Fabrics
B-409 The Orchid Principle

Management 
B-305 Business Building Systems 
B-306 The Science of Profit 
B-307 Technology in the Window Covering Business 

Products 
B-606 Introduction to Bedding 
B-607 Motorization

Design 
B-608 Top Treatment Styles
B-609 The Decorated Bed

Elective 
Any Professional Study Unit
   
  WCU Pro Business
  Sales Level: $500,000 to $750,000. 
This certification program is for those with a managed business where the owner delegates some of the functions of the business, such as installation, sales or administration.  The advanced lessons in this certification are for those that want to improve the systems and other techniques to grow their business. There are 13 Professional Study Units in the WCU Pro Builder program. 
Tuition: $799. To register for this program, click here.

Professional Study Units:
Marketing

B-207 Event Marketing
B-208 Internet Strategies

Sales 
B-410 Negotiating Techniques 
B-411 Add-On Selling 
B-412 Closing the Sale

Management 
B-308 The Strategic Vision 
B-309 Self Defeating Behaviors 
B-310 Vendor Relationships

Products 
B-610 Intro to Reupholstery
B-504 Shutter Smart

Design 
B-611 Challenging Windows
B-505 Passementerie 

Elective 
Any Professional Study Unit
   
  WCU Master Business
  Sales Level: over $750,000. 
This certification program is for those with a managed business where the owner delegates most of the functions of the business including several decorators.  The lessons in this certification are advanced with the intention to assist the business owner to vault over the million dollar sales level. There are 13 Professional Study Units in the WCU Master Business program. 
Tuition: $799. To register for this program, click here.

Professional Study Units:
Marketing

B-209 Creating Leads for the Sales Team
B-210 Your Perception Package

Sales 
B-413 Closing with Color 
B-414 The Pendulum Close 
B-415 Following Up

Management 
B-311 Recruiting, Hiring & Training 
B-312 Sales Management 
B-313 Coaching the Team

Products 
B-506 Commercial Sales
B-507 Advanced Motorization

Design 
B-612 The Psychology & Theory of Color
B-613  Drapery Details

Elective 
Any Professional Study Unit
   
  Core Competencies:
  WCU Online offers the learner an opportunity to concentrate on a single core competency, one at a time. This is a great way to improve one's skills by focusing on an area that might need improvement.

WCU Marketing Pro

B-201 Creating Awareness
B-202 The Networker  
B-203 Networking & Referral Building
B-204 WOMM (word of mouth marketing)
B-205 Marketing Systems
B-206 Advertising and the Budget 
B-207 Event Marketing
B-208 Internet Strategies 
B-209 Creating Leads for the Sales Team
B-210 Your Perception Package 
B-211 The Marketing Coach
B-212 The Marketing Makeover
B-213 The Pinocchio Principle

Choose up to 13 Marketing Professional Study Units 
Tuition: $799. To register for this program, click here.
   
  WCU Management Pro
  B-301 Ordering & Tracking
B-302 Workroom Anxieties 
B-303 Competitive Analysis
B-304 Benchmarking & Goals
B-305 Business Building Systems
B-306 The Science of Profit 
B-307 Technology in the Window Covering Business 
B-308 The Strategic Vision 
B- Self Defeating Behaviors 
B-310 Vendor Relationships
B-311 Recruiting, Hiring & Training 
B-312 Sales Management 
B-313 Coaching the Team

Choose up to 13 Management Professional Study Units
Tuition: $799.
To register for this program, click here.
   
  WCU Sales Pro 
  B-401 Sales & Negotiating 
B-402 How to Price 
B-403 How to Measure 
B-404 First Contact 
B-405 First Visit
B-406 Home Tour
B-407 Developing a Sales System 
B-408 Romancing Fabrics
B-409 The Orchid Principle
B-410 Negotiating Techniques 
B-411 Add-On Selling
B-412 Closing the Sale
B-413 Closing with Color 
B-414 The Pendulum Close 
B-415 Following Up

Choose up to 13 Sales Professional Study Units 
Tuition: $799. To register for this program, click here.

   
  WCU Design & Product Pro 
  B-601 Blinds & Shades Ideas
B-602 Drapery Ideas
B-501 Drapery Hardware 
B-502 Shutter Savvy 
B-503 Fabric Basics
B-604 Drapery Design Fundamentals
B-605 Drapery Hardware Design
B-606 Introduction to Bedding 
B-607 Motorization 
B-608 Top Treatment Styles
B-609 The Decorated Bed
B-610 Intro to Reupholstery
B-504 Shutter Smart
B-611 Challenging Windows
B-505 Passementerie 
B-506 Commercial Sales
B-507 Advanced Motorization
B-612 The Psychology & Theory of Color
B-613  Drapery Details

Choose up to 16 Design Professional Study Units
Tuition: $899.
To register for this program, click here.