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Course B-210 Creating your Strategic Vision
 

Course B-210 Creating your Strategic Vision                               $695

In the Creating Your Strategic Vision course you will learn, step by step, how to take the 6 Modules of Business Development that has guided other designers, and develop a sustained strategy for growth that suits you and only you.
To enroll click here

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Lesson B-210-1 The Leadership Coach                                         $129

It's all here for you online. You'll hit the ground running the first night with a rock solid education on core leadership qualities.
This is also where you'll have a first look at how I use a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats), which is the springboard for every serious business owner. Once you master the SWOT, everything else falls into place nicely.
Plus, upon completion of this Module you'll have written your first draft of your Strategic Vision. By the end of all 6 Modules your Strategic Vision will be fully completed!
* The attributes of a Leader
* What are your Leadership Skills?
* The Designer's Coach 360 Degree Feedback
* The Strategic Vision

To enroll click here

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Lesson B-210-2 The Team Coach                                                  $129



Whether you have zero employees or 100, you have a team. From craftspeople and suppliers to vendors and artisans, a team member is anyone who comes in contact with
your customers.
It's your team and it's up to you to run it like a pro and have your vision come across with pure clarity. Without this skill your delicate house of cards comprised of suppliers, customers, clients, employees and vendors will eventually come tumbling down.
The success of your client fulfillment chain is riding on your success as The Team Coach, and it's with that premise that we embark upon this all-important module. You'll learn key team building and motivating strategies and learn, interactively, how to pull everything together so it's all running smoothly every day of the week.
* How to build a shared vision
* How to relate to others
* The Team Chart
* Position and Vendor Agreements

To enroll click here

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Lesson B-210-3 The Marketing Coach                                           $129



Your knowledge of the intricacies of marketing is critical to the success of your design business, primarily because of the money you will NOT be spending on wasted tactics and misunderstood, misguided or misplayed strategies.
We'll explore how to determine your ideal customer and how to find your perfect niche so you aren't just shooting blanks and throwing up advertising to see what sticks. There's a better way, and you'll learn it here.
* Niche Marketing Strategies
* Writing your Positioning Statement
* Positioning vs. Prospecting
* Free Report Marketing
* Your Perception Package
* WOMM-Word of Mouth Marketing
* The Designers Coach Client Contact System

To enroll click here


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Lesson B-210-4 The Sales Coach                                                  $129



Creating your brand is an essential building block to a potential juggernaut of an interior design business.
You'll learn how to create a selling and design system that fits your creativity and your unique vision, and show you a selling system that will have you closing without having to "sell," knowing that you're a designer and not a sales person.
Client management systems will also be tackled in this module, and you'll discover how to put an effective one into action.
* Asking "What" questions and not "Why" Questions
* The 3 Rules of Selling
* The mind of the prospect
* The Principles of Instant Influence
* Selling with a Value Message
* The Pain of Change and the Consequence of not changing.
* Creating a Sales System
* The Orchid Principle

To enroll click here

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Lesson B-210-5 The Negotiation Coach                                        $129



Negotiation: the final piece of the puzzle. In this last week of the course we'll pull it all together and help you to hone your negotiation skills, saving you time, money and stress over the long haul.
You'll learn concepts that you'll be using for years with suppliers, clients and employees alike. Your mastery of negotiation will pay for this course a thousand times over.
* The Pendulum Principle
* Becoming a Skillful Negotiator
* Selling using Pain or Pleasure
* The 7 Motivators
* Negotiation Defenses
* The typical objections and how to overcome them
* Learn to Nibble
* The 4 personality Temperaments.

To enroll click here

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Lesson B-210-6 The Satisfaction Coach                                        $129

Having satisfied clients is what it all comes down to. Without them you're on a collision course with failure and bankruptcy. In week 5 we'll uncover the keys to how to keep clients not just satisfied, but overjoyed with your quality of service to the point where they are spreading the word about you.
You'll also discover how to create business systems, so that you can stop worrying about putting out fires and start doing what you do best-designing!
* Do the Design; Systemize the Business
* How to create a business system.
* Using a system grid worksheet
* Think like a Project Manager
* 10 Steps to Flawless Client Fulfillment

To enroll click here

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