College of Business
Marketing
and Advertising, Professional Selling, And Business Management
Class and Registration
Policies
- Registration,
Attendees, Location, Class Credits, Facilities, and Class Size
- Class Study Format,
Class Content, and Home Study
- "24 HR Accelerated
Learning Format"
- College Names and
Class Numbering
- WCU Online Home Study Preparation
I. Registration, Attendees, Location, Class
Credits, Facilities, and Class Size
Registration
Registration
is by online application selecting the class of choice and providing
credit card information on the form related to each class. When your
credit card is on file, it is not necessary to complete the information
on subsequent registrations. Registration should be at least two weeks
in advance to allow time for home study assignments.
Cancellation,
Reschedule, and Refund Policy
Upon registration you
will receive home study files and 50% of your registration fee will be
earned and non-refundable. You may reschedule to any future class or
combination of alternate classes at no cost. You may cancel your class
up to 30 days prior to attendance and receive 50% refund (the entire
amount not allocated to registration and availability of home study
files). Less than 30 days, and up to 10 days, before class you may
receive a refund of 25%. No refund is available after 10 days prior to
class. However, you may credit your investment to any future class or
alternate classes.
Attendees
Our
term for learner is "Attendee". Industry professionals who attend
classes are experienced window fashions business owners and sales
consultants. While every professional is a "student" of their career
industry, we prefer the term "attendee" to recognize the advanced
professional qualifications of persons who attend WCU classes.
Naturally, beginning business owners and sales consultants are welcome
to attend appropriate classes. Course study is intended to accelerate
professional growth to success.
Baltimore
Airport Classes
Most
classes will be conducted at a location near the Baltimore-Washington
International Airport (BWI). Free shuttle bus service will be
available. Motel reservations will frequently be at the Best Western
Motor Inn, BWI. However, class confirmation materials will advise the
exact location.
Regional
Classes
In
addition to the Baltimore Airport location, popular classes may be
conducted in various locations throughout the United States. Large
retailers and trade suppliers may sponsor classes based on minimum
commitment of attendees. Please contact our office for more
information.
Class
Credits - CEUs
At
the current time, WCU does not award Continuing Education Units as
class credits. However, we are exploring this possibility and at some
point in the future may do so. In that event, previous attendees will
be notified and provided credits if authorized by the certifying
organization.
Facilities
WCU
classes are organized for portability and simplicity. Facilities
required are standard meeting rooms readily available in corporate
offices and business quality hotels. Standard meeting room equipment
such as a flip chart, projection screen, and classroom style seating
are necessary. The WCU staff will provide video projection equipment,
course materials, and manuals.
Class
Size
WCU
classes are generally from 5 to 15 in number although some classes may
be larger. Class size is always limited to the number that can easily
be accommodated to assure communication exchange and understanding for
each person attending.
II.
Class Study Format, Class Content, and Home Study
Innovative
"24 Hour Accelerated Learning Format"
The
standard Class Study Unit is comprised of an innovative "24 Hour
Accelerated Learning Format" that begins at 1:00 PM on day 1 and ends
at 1:00 PM on day 2, with 9-11 classroom study hours completed during
attendance. Adding home study, the result is nearly 3 days of
conventional class study. This format recognizes the need of business
owners and sales consultants to travel several hours for their course
of preference, yet be away from business for the least possible time.
An exception to this general format is the Professional Window
Coverings Sales Class with 2 days home study and 4 days classroom
attendance.
Dinner
Roundtable Exchange
A
Dinner Roundtable Exchange may be sponsored by an industry supplier. If
a Roundtable Exchange is provided, there is no charge for dinner or for
guided exchange between instructors, suppliers, and attendees.
Following the dinner roundtable a supplier program may be presented and
attendance is optional.
Standard
Class Content
Standard
class content will include the main topic of interest and a workshop
period to insure in-depth understanding of the topic. In addition,
every class offered by the WCU will have a special session on how to
use the new information to increase appointments and close sales as a
competitive edge.
Preclass
Online Course Content and Home Study Materials
Internet
Online Courses
You will
receive a list of online courses to complete in advance for attending
Class
B-121 Professional Window Coverings Sales
These courses are essential to your learning experience and must be
completed
prior to attendance in class. These will be announced by
invitation to
attend and how to login for the course.
Be sure you allow time to complete the course
work required in advance
Home
Study Assignments
In
addition to
your Internet Online study, you will receive
home study assignments by email, such as researching your sales
statistics for
appointments completed, closing ratios, and average size of customer
sale. You will also have assignments relating to competitive
intelligence
and analysis. Be certain to complete these home study
assignments before
arriving at class.
Classroom
Attendance
The B-121
Professional
Window Coverings Sales class takes place over 3 days—usually
Monday through
Wednesday--at a hotel easily accessible by shuttle to an airport.
See
Daily Program
for details of the
daily schedule. This
class is presented
4 times a year at various parts of the country; most are held near
Thurgood
Marshall Baltimore-Washington
International
Airport.
See
Classroom
Courses for dates and
locations.
III.
"24 HR Accelerated Learning Format"
Standard Class Schedule |
Day 1 |
1:00 PM |
Welcome and Content |
2.0 Hrs |
3:00 PM |
Break |
|
3:15 PM |
Content |
1.25 Hrs |
4:30 PM |
Break |
|
4:40 PM |
Content |
1.25 Hrs |
6:00 PM |
Dinner Break |
|
Total Day 1 Afternoon Session |
4.5 Hrs |
|
Day 1 Evening Session |
6:45 PM |
Supplier Dinner Roundtable Exchange |
|
7:30 PM |
Supplier presentation |
|
8:30 PM |
Day 1 Program ends. Mix and Mingle with
classmates |
|
|
Day 2 |
8:00 AM |
Content |
2.0 Hrs |
10:00 AM |
Break |
|
10:15 AM |
Content |
1.25 Hrs |
11:30 AM |
Break - Snacks |
|
11:40 AM |
Content |
1.25 Hrs |
1:00 PM |
Class Ends |
|
Total Day 2 |
4.5 Hrs |
|
Total |
9 Hrs |
Plus, Dinner, Roundtable Exchange, and
Optional Supplier Presentation |
2 Hrs |
Total Class Study |
11 Hrs |
Home Study |
6 - 10 Hrs |
Home study is written
material in manuals, bulletins, and Internet locations that is easily
read and understood without instructor guidance. Home study assignments
include reading and work projects, Internet research, making sketches,
scrap books, workbooks, and other writing and research assignments.
IV.
College Names and Class Numbering
College
Names
Each
college (four identified) will have a letter indicating the college it
is assigned to. The colleges and letters are:
B - College of Business
- Schools of Marketing and
Advertising, Professional Selling, and Business Management
D
- College of Window Treatment Design and Interior Decorating
F
- College of Fabrication and Installation
P
- College of Products and Technical Studies
Numbering
System
- Following the letter
will be a 1, 2, or 3 indicating the skill level the class is designed
for. Generally "1" indicates Introductory (not "Beginner") level
material, "2" is Intermediate, and "3" is Advanced.
- The next two digits will
indicate the class number
- The numerical group of
three digits will reflect the school within the college
College
of Business Class Structure
School
of Marketing and Advertising
B-101
to B-119 Introductory Level Marketing
B-201 to B-219 Intermediate Level Marketing
B-301 to B-319 Advanced Level Marketing
School
of Professional Selling
B-121
to B-139 Introductory Level Sales
B-221 to B-239 Intermediate Level Sales
B-321 to B-339 Advanced Level Sales
School
of Business Management
B-141 to B-149 Introductory
Level Management
B-241 to B-249 Intermediate Level Management
B-341 to B-349 Advanced Level Management
WCU Online Home Study
Preparation
Home study via WCU Online is an essential part of
preparation for your classroom work. You will spend less time
away from home and less expense thanks to online distance learning by
Webinars, voice, text, and in some cases, video presentations prior to
attending your classroom session. Instruction assistance is
just an email or phone call away. Home study assignments may
include reading materials, Internet research, and written assignments.
Attendees should complete home study assignments to receive maximum
class benefit.
Home Study
Assignments
Home study assignments can generally be completed
in the evening and during "off" hours at your convenience. Depending on
your experience level and nature of content, WCU Online courses and
lessons will include 4 to 6 sessions of about one hour each.
In addition, if you are new to window coverings plan to complete an
entry-level course prior to attending B-121 Professional Window
Coverings Sales. Course B-111 Introduction to Window
Coverings Sales is an ideal course for
beginners.
Classroom
Attendance
The B-121 Professional Window Coverings Sales
class takes place over 3 days—usually Monday through
Wednesday--at a hotel easily accessible by shuttle to an
airport. See
Daily Program for details of
the daily schedule. This class is presented 4 times a year at
various parts of the country; most are held near Thurgood Marshall
Baltimore-Washington International Airport. See Classroom Courses
for dates and locations